Business lists and prospecting solutions
There is nothing more frustrating for a sales representative than calling a company only to find that the business does not require the solution based on their size of industry or that the contact name on file is no longer within the business.
To overcome these challenges, Dataphoria select data-sets according to the objectives of each marketing campaign. Each tailored business list is designed to improve sales conversions, by focusing activity on prospects with the highest propensity to buy from you.
Efficiencies are often gained when targeting contacts according to combinations of:
- Decision maker job title
- Business size
- Industry types
- Geographical location
- Trigger events (mergers / acquisitions / product launches / new appointments)
Selections can be improved over time, according to post-campaign analysis.

Dataphoria also assist our clients in establishing the most effective way to deliver intelligence to the sales team:
- An Excel marketing list
- A raw data file to upload into a CRM
- Online prospecting directories
- A dynamic solution that sends leads to your sales team, based on trigger events selections within your target market
We can also harness the power of business profiling:
Business database profiling can unlock predictive variables for acquisition campaigns and/or cross-sell activity.
You can also use profiling to understand your market penetration by segment.






